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WCAG 2.2 and the EAA

Your webshop has to meet the European Accessibility Act, and the ACM checks the checkout. Find the problems before a customer or the regulator does

We guide you to an accessible webshop in clear steps — with a plan your team can actually carry out.

Per element: what are the issues and how do you fix them?
An action plan worked out per team
We think along about alternatives

Experience with

Jumbo Plus NRC Eteck

Accessible commerce, in practice

The obligation

The EAA applies now — not someday

Since June 2025 the European Accessibility Act requires most consumer-facing digital services to be accessible: webshops, banking, travel booking, e-books and communication services. The benchmark is the harmonised standard EN 301 549, which currently points to WCAG 2.1 (A + AA). We test against WCAG 2.2, one version ahead of the standard, at no extra cost. In the Netherlands the regulator for webshops and online services is the ACM; it takes reports from consumers, tests webshops itself and requires you to report non-compliance within a week or a month. Read how the ACM enforces the EAA.

What the rules ask

Who this covers

  • Webshops and marketplaces
  • Banking and payment services
  • Travel and ticketing
  • E-books and communication services
What you get

An accessible checkout converts better — for everyone

Accessibility and usability overlap heavily. A checkout that works with a keyboard, a screen reader and on a small screen is simply a better checkout. Fewer dropped carts, fewer support tickets, more customers who complete the purchase.

The full journey

We test all of it

  • From product listing to payment
  • Payment methods and providers
  • Forms, filters and error messages
  • On multiple browsers and devices
Any platform

Shopify, Magento, WooCommerce or custom

We can test any platform, including custom modules and plug-ins. If something can’t be solved within the limits of your platform, we think along about an alternative. And because search engines and screen readers read the same code, accessibility helps your SEO too.

Independent

No conflict of interest

  • We don’t build webshops
  • We don’t manage content
  • We never audit our own work

From baseline to closed file — in 3 steps

  1. 1

    Introduction + quote

    We discuss your webshop, your platform and your deadlines. You get a clear quote with fixed hourly rates — no standard price list.

  2. 2

    Thorough audit

    A manual test by a senior auditor across the whole customer journey, with real assistive technology and the six-eyes principle: a second auditor reviews the work and every report is checked by three people before delivery. Your customers notice nothing — no downtime.

  3. 3

    Report + retest

    You receive a report per element with user stories and an action plan per team. After your fixes we run the retest, so your compliance is demonstrable.

Frequently asked questions

Does digital accessibility also help SEO and conversion?

Yes. Search engine crawlers and screen readers use the same code. Good semantic HTML, clear headings and meaningful alt text improve both your findability and your user experience. And an accessible checkout is simply a better checkout.

Can you audit a live webshop without affecting customers?

Certainly. We use the website the way a customer would — navigating, filtering, ordering — but your customers won’t notice a thing. No downtime, no hassle.

Do you test the checkout and payment processes too?

Yes. We test the full customer journey, from the product overview through to payment. That includes payment methods such as card, iDEAL and other payment providers.

What if my webshop runs on Shopify, Magento or WooCommerce?

We can test any platform, including custom modules or plug-ins. If something can’t be fixed within the limits of your platform, we think along about an alternative.

How long until my webshop is accessible?

A mini audit gives you results within a week. A full audit takes three to five weeks. Implementation depends on your development capacity — we’re happy to help you plan realistically.

What does an audit cost?

It depends on the size and complexity of your webshop. A simple shop on a standard template starts from approximately €2,895, a medium shop with filters, accounts and several payment methods is around €3,150, a shop with login, a configurator or complex filters around €4,200, and an international or custom shop around €5,100. A webshop starts higher than a plain website because we test the full checkout. All prices exclude 21% VAT; you get a quote with the scope and the hours before we start.

Get clarity on your digital accessibility — without stress

Schedule an introductory meeting. No commitments — just valuable insight into your risks and opportunities.

Schedule an introduction
Julia Tol Directeur
Phi Pham Projectmanager